What is Private Label Packaging?
Private label packaging has soared in popularity for large companies in the past decade. From Amazon to Costco, there are now a ton of companies choosing to utilize private label packaging for their product needs. The process of private label packaging has helped many businesses streamline their manufacturing while reduce production costs – a win-win situation for any business! But what is private label packaging? This term can at times sounds generic and not be the most familiar service to the average consumer or small business owner. It is, however, a valuable service that more business should learn more about and use for their own packaging purposes. In a nutshell, private label packaging is when one company manufactures and labels products that are then sold under another company’s brand.It is a collaboration between the branded company and their manufacturer/labeller, who simply produces, and labels packaged products to however the branded company needs. How does private label pac...